As a previous Director of Catering, the thought of a bride booking her wedding completely online would have terrified me. However, more and more event customers are looking for ways to get information and complete tasks without the engagement of a salesperson. According to Skift Travel & Hospitality Research Magazine, online booking for corporate event planners is definitely the wave of the future. Venues will have to embrace some form of automation in order to stay competitive. ReServe Interactive is making sure it remains technology-forward by offering online booking functionality that is both beneficial and efficient for guests and group sales managers.